Hospitality News Hubb
Advertisement Banner
  • Home
  • News
  • Hotels
  • Contact
No Result
View All Result
  • Home
  • News
  • Hotels
  • Contact
No Result
View All Result
Wellnessnewshubb
No Result
View All Result
Home News

Sojern and PUSHTech announce new collaboration

admin by admin
January 15, 2023
in News


Sojern, the leading digital marketing platform built for travel, and PUSHTech™, a CRM, marketing automation, sales, and support platform, announced a new partnership to better support hotel partners make the most of their first-party data. 

“As Google looks to eventually phase out third-party cookies in Chrome, prioritising a first-party data strategy is more important than ever,” said Josh Beckwith, Managing Director, Global Strategic Accounts, Sojern. “Our new partnership with PUSHTech and their ability to acquire, educate, engage and support customers from a single platform will allow Sojern to better leverage partners first-party data through CRM integration.”

With a cookieless world coming, Sojern and PUSHTech’s collaboration will better assist the travel industry in rethinking their data strategies. With 81 percent of hoteliers already seeing a lift in revenue as a result of implementing a first-party data strategy, strategic planning is vital to stay ahead of changes in the digital landscape. Well versed in helping partners build long-term strategies, Sojern’s Travel Marketing Platform grants partners unmatched visibility into travel demand and intelligence for partners to maximise their budget. PUSHTech allows hotels to take control of their database, improve customer communications and increase direct sales.

“Our mission is to help businesses generate more effective, efficient and valuable communications with their customers through the use of automated and intelligent solutions. “With a collective goal of better serving the hospitality industry we are pleased to announce our partnership with Sojern,” David Ezquerro, Chief Revenue Officer, PUSHTech. “Working together means we can better maintain our philosophy of continuous innovation in the development of an automated marketing, sales and management platform.”

With over 15 years supporting travel, Sojern’s combination of data and technology lets partners target their ideal travellers with unmatched precision and efficiency. Sojern was also recognized for Global Customer Support Capabilities by Hotel Tech Report late last year. One of the fastest-growing tech companies PUSHTech located in Barcelona and Boston, is a cloud-based platform, offering a suite of integrated products specifically designed for the hotel industry as Email Marketing, Marketing Automation, Hotel CRM, Guest Journey Automation, and Sales CRM.

As first-party data becomes critical to the hotelier’s toolkit the mutually beneficial relationship will enable integration between Sojern’s intelligent marketing platform and PUSHTech’s platform, all while taking a privacy-forward approach to the safe and secure management of partner data. Hotel partners will benefit from maximised campaign performance, stronger customer relationships and increased revenue, overall increasing direct sales while continuously driving profitability.





Source link

Previous Post

Sonesta Makes ‘Essential’ Addition To Brand Lineup  — LODGING

Next Post

The Guild Hotel Partners With Be Saha Hospitality Group — LODGING

Next Post

The Guild Hotel Partners With Be Saha Hospitality Group — LODGING

Recommended

Radisson Hotel Group debuts in Lanzarote with Radisson Blu opening

3 months ago

Erie based start up gearing for full Caribbean launch

2 weeks ago

hospitality-56

© 2022 Hospitality News Hubb All rights reserved.

Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Privacy Policy and Terms & Conditions.

Navigate Site

  • Home
  • News
  • Hotels
  • Contact

Newsletter Sign Up.

No Result
View All Result
  • Home
  • News
  • Hotels
  • Contact

© 2022 Hospitality News Hubb All rights reserved.